Doing Phase

After immersing yourself in the theoretical aspects of affiliate marketing, the “Doing Phase” is where your plans and knowledge materialize into concrete actions.

This phase is crucial as it translates your learning into practical experiences, testing your strategies in the real world.
Here, you will create content, launch campaigns, and begin to engage with your audience actively.
Let’s delve into the key activities that define the Doing Phase.

Creating Compelling Content

Content is the cornerstone of any successful Affiliate By Learn-Do-Earn Affiliate Marketing strategy. It’s not just about selling; it’s about creating value for your audience, solving their problems, and building trust.

Types of Content That Work for Affiliate Marketing

• Educational Articles and Blogs: Provide in-depth information about topics related to your niche, helping readers make informed decisions.
• Product Reviews and Comparisons: Offer honest reviews of products you are promoting, including pros, cons, and comparisons with similar products.
• Tutorials and How-to Guides: Show your audience how to solve specific problems with step-by-step guides, incorporating affiliate products as solutions.
• Videos: Create engaging video content that demonstrates products or services, shares insights, or reviews items in an engaging way.

Content Planning and Strategy

• Keyword Research: Use SEO tools to find keywords that your target audience is searching for and craft content around those terms.
• Content Calendar: Plan your content in advance to maintain a consistent posting schedule, ensuring a steady stream of fresh content for your audience.
• Quality over Quantity: Focus on creating high-quality content that adds value, rather than churning out a large quantity of low-quality posts.

SEO for Affiliate Content

• On-Page SEO: Optimize your content for search engines by using keywords naturally, optimizing meta tags, and creating readable URLs.
• Link Building: Earn backlinks to your content from reputable sites in your niche to boost your site’s authority and search engine rankings.
• User Experience: Ensure your website is mobile-friendly, fast-loading, and easy to navigate to keep both search engines and users happy.

Promoting Your Affiliate Offers

Once you have content, you need to promote it to get it in front of your target audience.
Promotion can take many forms, from free strategies like SEO and social media to paid advertising.

Free vs. Paid Promotional Strategies

• SEO: Optimize your content to rank higher in search engine results pages, bringing organic traffic to your site.
• Social Media: Use platforms relevant to your niche to share content, engage with your audience, and drive traffic to your affiliate offers.
• Email Marketing: Build an email list and send regular newsletters with valuable content and affiliate promotions.
• Paid Advertising: Invest in PPC (pay-per-click) campaigns, social media ads, or sponsored content to reach a broader audience quickly.

Email Marketing Fundamentals

• Building Your List: Offer something of value in exchange for email sign-ups, such as an ebook, webinar, or discount code.
• Email Content: Send regular, valuable content that includes affiliate promotions naturally embedded within it.
• Segmentation: Segment your email list based on user behavior and preferences to send more targeted, effective campaigns.

Utilizing Social Media Effectively

• Choose the Right Platforms: Focus on social media platforms where your target audience is most active.
• Engagement: Interact with your followers by responding to comments, messages, and engaging with their content.
• Consistency: Post regularly and maintain a consistent brand voice and aesthetic across your social media channels.

Building and Engaging Your Audience

Building a loyal audience is essential for long-term success in Affiliate By Leanr-Do-Earn Affiliate Marketing. Engagement is key to turning followers into customers.

Techniques for Growing Your Audience

• Value-Driven Content: Continuously provide value through your content to attract and retain a dedicated audience.
• Community Building: Create a sense of community around your brand or website through forums, social media groups, or live events.
• Collaborations: Partner with other content creators or brands in your niche to expose your affiliate offers to a broader audience.

Engaging with Your Audience to Build Trust

• Transparency: Be honest about your affiliate partnerships, disclosing when you stand to earn a commission from a link.
• Quality Recommendations: Only promote products or services you genuinely believe in and would use yourself.
• Feedback: Listen to your audience’s feedback and adjust your content and strategies accordingly.

Tools for Tracking and Analytics

• Google Analytics: Use Google Analytics to track website traffic, user behavior, and conversion rates.
• Affiliate Dashboards: Monitor your performance on affiliate platforms to see which products and strategies are most effective.
• A/B Testing Tools: Test different versions of your content, headlines, or call-to-actions to see what works best with your audience.

In the Doing Phase, putting your knowledge into practice and adapting based on results is crucial.

Notes about Affiliate Dashboards

Affiliate dashboards are critical tools for tracking and managing your affiliate marketing activities.
They provide insights into clicks, conversions, earnings, and other key performance indicators that help affiliates optimize their campaigns.

Here are examples of popular affiliate dashboards and platforms that offer robust tracking and management features:

Amazon Associates Central

• Overview: Amazon Associates is one of the largest and most popular affiliate programs worldwide. Their dashboard allows affiliates to track earnings, view click-through rates, and monitor the performance of specific affiliate links.
• Features: Detailed reports on earnings, monthly summary views, link-type reports, and the ability to create custom tracking IDs.

ShareASale

• Overview: ShareASale is a well-known affiliate network that connects affiliates with merchants across various niches. The platform offers an intuitive dashboard for tracking commissions, clicks, and conversions.
• Features: Real-time tracking, detailed reports, custom link creation, and insights into top-performing offers.

ClickBank

• Overview: ClickBank specializes in digital products and offers a wide range of products for affiliates to promote. Their dashboard provides insights into sales data, commission rates, and product performance.
• Features: Advanced analytics, customizable reporting, quick access to earnings, and performance metrics for individual products.

Commission Junction (CJ) Affiliate

• Overview: CJ Affiliate is a major affiliate marketing network that offers access to thousands of advertisers and millions of products. The dashboard allows affiliates to track their performance, find new advertisers, and analyze data.
• Features: Real-time transaction monitoring, performance metrics, trend analysis, and deep linking capabilities.

Awin

• Overview: Awin is a global affiliate network with a user-friendly dashboard designed for both beginners and experienced marketers. It provides detailed insights into clicks, conversions, and earnings.
• Features: Comprehensive reporting tools, market insights, link builder tools, and performance analytics.

Rakuten Advertising

• Overview: Rakuten Advertising (formerly Rakuten Marketing) offers a sophisticated affiliate platform with access to a wide range of advertisers. Their dashboard includes advanced reporting features and analytics.
• Features: Advertiser and product search, performance tracking, commission reporting, and real-time data access.

Impact

• Overview: Impact’s platform is designed for more advanced affiliate marketers and influencers, offering detailed tracking and management tools for affiliate campaigns.
• Features: Automation of contract agreements, real-time performance metrics, custom tracking links, and detailed financial reporting.

These affiliate dashboards provide the necessary tools for affiliates to monitor their campaigns, optimize their strategies, and increase their earnings.
Each platform has its unique features and benefits, so choosing one that aligns with your niche, experience level, and specific needs is essential.